Mark de Bruijn is a Dutch marketing and customer experience expert. He is a marketing director at Smartly.io and has worked for various large software companies such as EY, Workiva and SAP.
LinkedIn named Mark one of the most engaged marketers and Hottopics included him on the list of 100 best B2B marketing leaders. Mark is a frequently asked public speaker, lecturing at events and faculties about his passion: customer experience. His blogs have been posted on Forbes, Frankwatching and The Next Web.
"It's not about technology. It's about people."
More and more brands have increased their focus on delivering an exceptional customer experience. The book "Customers Are People Too" is all about CX and keeping the balance between technology and people.
"Finally A Tech Talk That Is Not About Tech."
At most marketing and technology events it's all about data, technology and solutions. It's amazing how many new tools become available every single day. And with all this new technology you can easily end up with an event that forgets what it's really about: People.
Mark's keynote's will show why it is so crucial to not only put a lot of effort into creating a five-star customer experience for all your customers, but also to do it with the right focus: emotion over technology.